Literal; a true fact, an unimaginative way of thinking. 

Phenomenal: philosophical study of the structures of subjective experience and consciousness. 

What is literal can also be phenomenal or vice versa? The most interesting thing that I took from this lecture was the bit about the smile and forms. The fact that we can take a two symbols such as -> 🙂 to mean a smile as the slightly upward curved line to form a smile, but when we see a person smile it also is a smile. So does that mean that they are both true smiles or is the one on a persons face a real smile and the symbol nothing at all. That would change the context of texts a lot. If a smiley face is not a smile then why are they so common and why do we use them so often from child hood all the way to adult hood. Also why do people say that the Mona Lisa smile is the most beautiful smile there is, not quite a smile but an almost smile so does that count as a smile as it’s not a full smile. Therefore is a creepy smile such as one by the joker from batman a real smile as well, or is it not  as it does not have the  true nature of a smile.



From anti-fashion to Miley Cyrus on a wrecking ball DR MARTENS have done it all. The main thing that I got from the lecture was to track an item all the way back to the beginning as its whole history is important, and how the meaning or the status of the item has changed. This is obviously important to do when researching products that already exist, as it is vital to see what works and what doesn’t. Another thing is also to see what has been made before as to not do it again. Like DR MARTENS are now and have always been into people customizing and individuality of peoples shoes to make them their own. Which is very important to think about when designing a new product for the market. As these days everyone wants to be an individual and not have the same thing as everyone else, for example; though many people may have an iphone but not everyones looks the same, as people have different cases which can change the shape and look of the phone and then depending on ring tones and background pictures ect. No phone is the same anymore and everyone is an individual and no one wants the same thing as anyone else. This does not just apply to an object though, as everyone designs themselves in there own way, this what there wear and how they look, such as hair colour and piercing, jewelry or none at all.



         In this project we were each given a quote (above) to help us create a complete story for a character, so that we could develop a world in any time with any story so that we could create an item the character in our story might require.

         I began by researching the quote and all of the possible meanings of each of the words in it, for example, there are two meanings of muse; a woman, or a force personified as a woman, who is the source of inspiration for a creative artist. OR each of 9 goddesses the daughter of Zues and Mnemeyne who presides over the arts and sciences. I then moved on to thinking about non-literal meanings but metaphorical meanings of what the quote could mean. I began thinking of the metaphorical meanings of muse for possible different stories set in different times; sacrifice to a god, miss universe, tribute/volunteer, popularity contest ect. 

        After researching a developing different stories I came up with two major stories, the first of which was a Speakeasy Owner in the 1920s and the second Aztec sacrifice to a God. The main parts of first story are; my character is a dress-maker/shop owner in the 1920s with a speakeasy in the back room. The second story; my character is a young beautiful girl who is chosen as a virgin sacrifice for a God, and works in a store selling materials for dresses and clothes in Aztec times. With both of these stories I had a few problems as in the Aztec story they probably wouldn’t have had the material to make velvet or be able to develop in a way that would be required for the story, and in the 1920s story I wasn’t sure how the muse would fit, as I didn’t know what it could possibly mean.

       While researching and developing ideas and designs for my 1920s storyline I found myself quite bored and developing ideas for things that already existed. Therefore I developed my story into prohibition has returned to the world in the future (after 2050) but everything about my characters story remains the same. I began thinking of products that I could design for my character in this environment, therefore I began by making a list of things that she would need to be a successful speakeasy and shop owner. I eventually came up with a transportation or secret passage way device to either get a person into the speakeasy or transport them to another place where the speakeasy is.

      Using this idea of having the speakeasy in a different place I thought about alternate dimensions or dream states. With this I developed a few different concepts for how this could possibly be done; eating or drinking something, glasses and a USB-IV needle system. The eating or drinking system I got from the scene in ‘Alice and Wonderland’ where she has to find the right door, this is the concept I am using where if the person eats or drinks the correct item they will be able to find the correct door to get to the correct back room (which would be changed each night) but if the wrong item is consumed then the person with have been drugged to be removed from the premises. The glasses system is similar to a oculus rift products which are virtual reality glasses that allow the person who is wearing them to look and feel like they are in the surrounding that is shown through the glasses. The USB-IV needle system is basically an IV needle that is placed into a vein near the elbow, but the bottom of the needle has a USB port attached to it too allow someone to place a USB stick into the port which would allow the person to enter a dream state like alternate dimension.

         The concept I chose to use as my final design was the USB-IV needle system I chose this as it seemed the most likely system that would be used in the future and was the least complicated system that I had designed. This system is also that safest system that I had come up with as in the dream state the person isn’t actually ingesting alcohol or drugs that they might have taken in the dream state, the person is still getting the response in the body and mind that the drugs or alcohol would produce as a chemical release would occur in the person’s body and reflect in the dream state self. This allows people to have and do whatever they want without any of those bad consciences, this would also prevent over dose and possible suicides from drug and alcohol use. However this item can not yet be produced as the technology has yet to be designed.


This project required us to create a wooden framed kart that would be powered by a cordless drill, in groups. This project was very hard to do as there were many conflicting ideas and made it difficult to come up with a design we were happy with then making the design function in the time we had. In groups of about five people we had to design, build and drive the kart. We were given 1200 x 1200 x 10 mm piece of plywood to have the main frame of the kart out of the rest of the materials that we required we had to ‘source’ ourselves. That meant that we had to find/ buy scrap bikes for wheels and bike chains and gears. This was actually quite difficult as we couldn’t really do anything before we had a final design, and even when we had the bikes and the final design we still had to go find new ones, as we found that certain wheels were too big or too small and the gears and chains were to worn down to work properly.

Our design was a seated position with big wheels and the back that were connected to the gears and cordless drill, while we have small wheels in the front which were attached with a pivot to allow the feet to steer the kart round corners. The kart was able to take everyone’s weights in the team (which was required by the brief), however we had a few problems before the race. One issue that most of the teams had been that they either weren’t able to hook up the drill to the gears properly or the kart functioned well on the desk but when it was sat on and the weight changed the chain would move and no longer work. For my team we weren’t able to hook up the gear disks and the chain properly due to a slightly bent gear that would make the chain jump off when the drill was turned on. This meant that for our kart we had to detach all of the gears so that when we were sat on it they wouldn’t hit any of the wooden frame and cause the wheels to stop spinning. Also as we no longer had a driving system we had to have a runner that would push the kart round the track, this would have worked just fine too, however a team member got a little to excited about being able to sit on the kart that he accidentally snapped the front wheels (steering system) off the kart, right before the race. That basically meant that we no longer had a functioning kart for the race, but we tried our best to get round the track 🙂 .



when we think about product design it no longer means making something beautiful and very detailed to look at as that is no longer the most important thing to product designers. However what is not perceived as beautiful is not necessarily ugly, as we find certain features appealing such as; shiny, bright, textured, though if we were to think of the opposite of those; dull, plain and smooth, those are not ugly or unappreciated features on a object. As depending on the item the features required for it are different from another.

Another thing that was discussed was the topic perfection has been devalued as it is so easy to do this is true as things that we need for everyday use are so available to us. A few months ago my parents bought a new house so they had to buy all new everything, which meant drag me along to every store looking for the best possible crockery. Spending hours on hours looking at different crockery they all start looking about the same, and when there is that much it just makes the investment that much harder when there is no longer a real value in the thing that your buying because the company can make the item for a reduced price allowing for the price for the item to drop as well. Which has made us devalue the production and design of the item by a great value.